See the whole firm.
Steer it yourself.

Operations, finance and marketing for owner-led firms.

The AI-run marketing, enquiry and finance systems we built inside a law firm, installed in your own accounts on the Sunshine Coast. The price is on the page. The run stops on 30 days' notice.

Tuesday night is when the admin gets done

You run a firm of five to thirty people. The posts, the chasing, the numbers copied into a spreadsheet, the enquiries nobody rang back: four suppliers do the pieces and you do the connecting, by hand, every week. We replace the connecting with scheduled runs and a person at the end of each one.

AI for small business, on a schedule

A run is work that happens on a schedule inside your own software and is read by a founder before it reaches a client, your website or your bank.

Front of the firm

Content sourced every Monday, the website kept, enquiry forms that chase themselves, a survey that reports itself, a team taught to work an AI model. Eight services, from $450† a month.

Back of the firm

Eight numbers in your inbox every Monday, debtor follow-up on the days you set, the management pack, the 13-week cash flow forecast. Ten services, from $1,800†.

AI tooling

The phone receptionist that says what it is in its first sentence, the manual your staff can ask, the AI use policy with every install. Three services, from $900†.

Start with the review, two weeks inside your firm for $2,500†, or with all four runs at once. Every service, on one page.

Prices, published

Almost nobody in this category publishes a price. The four most owners ask about first:

What Length Price
The review: two weeks inside your firm, the hand-work timed and mapped, the runs ranked by payback 2 weeks $2,500†
The four runs: content, enquiries, the finance page and debtor follow-up, installed over 90 days 90 days, then monthly $11,000† install, then $2,400† a month
The AI phone receptionist, on your existing phone system 6 to 8 weeks $3,500† install, then $350† a month
The weekly finance page: eight numbers, every Monday 3 weeks $4,000† install, then $500† a month

Every service, its length and its price, is on the prices page. † working price, to confirm before launch.

Built and run for real

Six systems built inside a law firm on the Sunshine Coast between late 2025 and July 2026, each written up with what was built and what the firm keeps.

The AI receptionist

A law firm's phone answered by an AI that says what it is in the first sentence.

The content engine

Content ideas that arrive every Monday, sourced and timed.

The 14-day challenge

Six lawyers taught to use AI properly in fourteen days.

All fourteen case studies, including the Alcove client work and the earlier employee-era pieces.

Ring us

Our AI receptionist answers our number. It says what it is, puts you through to a person if you ask, and takes a message if we're on a job. If a run isn't good enough for our own firm, it isn't sold.

The founders

Azryl Ali runs the front of the firm and Paul Ferguson runs the back. Both did the work by hand inside a professional-services firm before building the runs that do it. About the firm

What we refuse

  • No AI that gives advice, and none that pretends to be a person.
  • No recording without saying so.
  • No open-ended retainer.
  • No claim a case study can't back.
  • No account you can't see. The subscriptions and settings are yours from day one.

Book the free call

Thirty minutes with whichever founder your problem sits with. It ends with an install, the review, or a referral elsewhere.